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Genability

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Genability delivers the most accurate savings information for providers and consumers of solar, energy storage, electric vehicles, and smart appliances.

brief

To create a new website and infographic to help businesses understand their customers' energy costs, determine what their products are saving, and turn insight into opportunity.

 

process

I worked with my creative director, Chris Inclenrock, to create wireframes and a few design concepts. Once a concept was chosen, I created all the remaining pages, the infographic and icons. My goal was to use a very simple, approachable style and icon set, making the content clean and easy to understand without having to read a lot of copy.

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Design & Art Direction

 
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